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Ward off Climate Change

About the author


Gary Warden was raised in the Perth Hills. After graduating from the University of Western Australia with a degree in Geology, Gary joined BHP Billiton where he spent 18 years working in a variety of roles in a number of locations around the world. Prior to leaving BHP Billiton in December 2006, Gary was Global Manager for the company's US$1Billion business improvement program.

While he was originally sceptical about the claims relating to climate change, he became convinced of the urgency of the issue in early 2006. He left BHP Billiton primarily to spend more time with his young family, but also to dedicate himself to creating a more sustainable life for himself and his family and to support others in making that change.

In September 2007 he was trained by Al Gore and has delivered the "Inconvenient Truth" lectures to thousands of west australians since then. In November 2007 Gary ran for the senate in the Federal Election representing the Climate Change Coalition.

In addition to his climate change lectures, he has facilitated Living Smart workshops across Perth. Between 2008 and 2009 he was on the Executive Committee of the Conservation Council of Western Australia including one year as Vice President.

Gary co-founded and is Executive Director of the very exciting Days of Change program, one of the largest sustainability programs in Australia and is now General Manager WA for Eco-Kinetics, one of the largest Solar PV companies in Australia and subsidiary of ASX-listed CBD Energy.

Ward Off Climate Change Takes to the Skies

by Gary 11/12/2007 1:41:00 PM

We took advantage of the warm weather over the weekend to take our message to the skies over Perth's beaches.

In order to get 160,000 votes we realised that we needed to reach the masses. Many people I've spoken to say that they don't read political flyers in their mailbox, and they've avoided watching political ads on the TV.

For those concerned about the emissions produced by the plane, the plane consumes about 13.8 litres of fuel per 100km travelled, which makes it equivalent to a Toyota Prado. We have offset these emissions at http://www.carbonneutral.com.au/

Expecting to receive some flak from our advertising, we issued a press release yesterday morning to head this off. We unashamedly targetted those people who chose to go to the beach rather than attend the Walk Against Warming, which Sarah and I attended in Fremantle. While a few thousand people already committed to fighting climate change attended the rally, literally hundreds of thousands of people hit the beaches. We need to get those people on board if we are to be successful in combatting climate change.

The plane flew with two banners. The first banner shown below went out first as a teaser.

The second banner shown below came out to give the pitch.

The banners were authorised as shown in the photos below.

 

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Election 2007

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